Creating content for your business is a non-negotiable.

It’s how you get your name out there, share your message, and let the world know what you’re all about. Basically, content is the “car” driving your business forward.

But that "car" can only take you somewhere meaningful if you know where you’re going. Which makes your brand the GPS —and if your GPS isn’t locked in with a clear destination, your car’s just burning gas (your time and energy) while driving in circles.

Translation: Your marketing efforts will fall flat if your brand is misaligned.

If your messaging is inconsistent, your visuals are all over the place, or your strategy feels chaotic at best… your audience won’t feel connected to you, trust you, or buy from you.

And that’s where my brand strategy and content marketing services comes in.

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Let me break this down for you:

Your Brand Is the Foundation Your Content Is Built On.


Most marketing approaches only give you half the equation. You either get a strategist who’s all about the data but doesn’t deliver on visuals, or a designer who makes things look good but skips the strategy that makes it work.

And that’s why so many businesses struggle to stand out.

To truly grow, you need both sides working together—strategy that understands how people think and what moves them, paired with visuals that catch their eye and communicate your message clearly.

When you align these two, your brand becomes unforgettable, and your content actually drives results.

My services bring it all together—strategic planning, cohesive branding, and consistent content creation—so your business can stand out, attract the right audience, and grow with intention.


Here’s the problem I see far too often:

PHASE ONE:

We’re diving deep into what makes your business yours. This is where we uncover the stuff that sets you apart and the things that will make your ideal audience go "I need them in my life!" Through strategy sessions and detailed questionnaires, we’ll explore everything from customer research and competitor analysis to your brand’s story, voice, and points of differentiation.

Think of this as the foundation for everything that follows. When we’re done, you’ll have a crystal-clear blueprint for communicating who you are and why you’re the best choice for your dream client.


let's brand your business & capture your dream client's attention

You’ve got a killer brand—now let’s make sure it stays consistent and impactful as you grow. Whether you need full social media management or ongoing support to tackle the random-but-essential to-dos (like building out new web pages or designing on-brand assets), we’ve got you covered.

Think of this as having us on retainer—your go-to team for creating cohesive, high-quality content that keeps your brand showing up strong. Need a fresh batch of social posts? Done. A polished landing page to launch your latest offer? Say less. Whatever you need, we’ll make sure it’s beautifully executed and totally aligned with your brand.


Phase Two:

Time to visually bring your brand to life! This is when we translate all that strategic brilliance into a visual identity that’s as unique as your business. We’ll create (or refine) a cohesive look that turns heads and builds trust.

You’ll walk away with a full logo suite, a carefully chosen color palette, custom typography, and creative direction for things like stock photos and design elements.


(And no that doesn't mean we're just designing a logo)

Phase four:

Your brand is strategic, beautiful, and undeniably you. Now let’s make sure that shines across every touchpoint.

We’ll design a suite of marketing templates tailored to your business’s needs. Think social media graphics, presentation slides, business cards, flyers—you name it. With these in hand, you’ll have everything you need to keep your brand looking polished and professional, no matter where you show up.


Content Marketing Support

The Strategy

The Visual Identity

Phase Three:

The Marketing Templates

This Package is for you if...

You’re tired of juggling all the things and want to hand off your marketing to a pro.

You’ve outgrown the DIY approach and need cohesive, strategic support.

You want your brand and content to actually connect with your audience (not just look pretty).

You’re ready to go all-in and build a brand that doesn’t just show up—it stands out.

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Music Neuroscientist

"Working with Marissa is WONDERFUL! What I love most about her work is her incredible efficiency, and passion for my business and content. She found a great balance between precision and accessibility, which I really needed help with. She is smart, capable, dependable, and shows up 100% for her clients." 

Dr. Jessica | Rhythm Grows Your Brain

Trading Card & Hobby Shop Owner

"You really are a gem. No one else I've worked with has your drive or work ethic, let alone your willingness to constantly be at the front of the industry paying attention to changes in the way the algorithms work and also your responsiveness to what may not be working."

amy lynn | ala Tompkins TCG

Financial Strategist

"I felt at ease knowing that Marissa was taking care of creating and posting for my business each month and that the content was intentional and strategic. Showing up consistently definitely impacted my business, I had a request to be interviewed for an article and felt that I was in front of my ideal audience more consistently, which led to enrollments in my course."

Megan Naasz, CPA

acupuncturist

"Marissa always meets me where I am at and that makes working together effortless. We began working together when she helped me with branding and creating my marketing designs. From there, I felt Marissa really understood what I was going for and knew she would be an excellent fit for Social Media Marketing."

Kristin | The sunset healing collective

Parenting Coach & LCSW

"I've worked with people previously who had great ideas but the execution didn't meet my needs. When I started working with Marissa, in that first week, I felt like I found My Golden Ticket. Right from the get-go, she had ideas and produced results!"

nicole | leading with love parenting

Fractional COO

"I got exactly what I needed from our strategy session! You provided great practical ideas for translating past, current and future content into additional inbound streams. Plus more ideas and confidence to create more personal connections with my audience."

Rachel | upward acceleration

Systems, Ops, & Integration Specialist

"The Instagram Account Audit Marissa completed helped me clean up how I was showing up on my social accounts and it felt more aligned with how I'm showing up in my day-to-day work. I now have an Instagram that looks & feels aligned with a game plan of how to continually improve!" 


BROOKE | project growth mode

What Kind of Results Can You Expect?

A brand that doesn’t just look good but actually connects with your audience.

Social media that feels effortless because the strategy and execution are handled for you.

Content that builds trust, drives sales, and keeps your business top of mind.

A marketing approach that feels cohesive and aligned with your big-picture goals.

But more than anything? Peace of mind knowing your marketing is handled, so you can focus on running your business.

It's time to hire a dedicated marketing expert who can help you see the forest from the trees, identify a clear plan of action, and actually get the work that needs to be done, done.

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Meet Your Content Marketing & Brand Strategist

Hi. I'm Marissa Pané! 

With 11 years of experience building brands and creating content for businesses of all sizes, I know how to turn “meh” into memorable.

Pané Marketing offers Content Marketing & Brand Strategy services that combine psychology, storytelling, and visual design to stop your dream clients in their tracks.

Because let's be honest...being great at what you do doesn’t mean sh*t if no one knows who you are.


AS FEATURED IN:

the investment

Starting at $2,500/month

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