Helping Service providers Build Strategic Brands That Connect Instantly, Convert Naturally, and Feel Like You.
Blending psychology, storytelling, and design to create brands that feel like home to the people who matter most.
Brand Clarity That Anchors Everything Else
The Groundwork is a 1:1 brand strategy intensive designed to help you stop winging it and start showing up with a brand that feels aligned, sounds like you, and finally pulls its weight—matching the brilliance of the services you provide.
Because being great at what you do doesn’t mean sh*t if no one can tell until they’re already a client.
The Groundwork
The Buildout
Your Visual Identity, Built on Strategy (Not Just Vibes)
The Buildout is a 1:1 design experience where we take everything we uncovered in The Groundwork—your positioning, psychology, personality, and purpose—and translate it into an aligned, distinctive visual identity designed to instantly connect with the people you want to reach.
So when they first stumble across your brand, they get that gut-punch first impression of “this is for me.”
For the business owner still DIYing, but done guessing.
The Content Catalyst Membership helps you create strategic, high-impact social content without outsourcing, burning out, or reinventing the wheel every damn week.
Designed for service-based business owners, this membership gives you the exact frameworks, templates, and planning tools I use with 1:1 clients, so you can create content that’s consistent, intentional, and benefits your business.
The Content Catalyst Membership®
Your Brand Is the Foundation Your Content Is Built On.
Most marketing approaches only give you half the equation.
You either get a strategist obsessed with data—but totally disconnected from voice and visuals... Or a creative who can make things look good, but doesn’t build off of anything but vibes.
No wonder so many businesses blend in.
You don’t need one or the other. You need both.
The strategy—the data, the psychology, the positioning, the why.
And the creative—the voice, the visuals, and content that sounds like you and serves a purpose beyond “it’s trending.”
When those pieces actually work together, your brand becomes magnetic to the right people—and your content meets them right when they need you.
That’s what my work delivers: strategy, identity, and content. All built to amplify your brilliance and move your business forward on purpose.
Here’s the problem I see far too often:
Music Neuroscientist
"Working with Marissa is WONDERFUL! What I love most about her work is her incredible efficiency, and passion for my business and content. She found a great balance between precision and accessibility, which I really needed help with. She is smart, capable, dependable, and shows up 100% for her clients."
Dr. Jessica | Rhythm Grows Your Brain
Trading Card & Hobby Shop Owner
"You really are a gem. No one else I've worked with has your drive or work ethic, let alone your willingness to constantly be at the front of the industry paying attention to changes in the way the algorithms work and also your responsiveness to what may not be working."
amy lynn | ala Tompkins TCG
Financial Strategist
"I felt at ease knowing that Marissa was taking care of creating and posting for my business each month and that the content was intentional and strategic. Showing up consistently definitely impacted my business, I had a request to be interviewed for an article and felt that I was in front of my ideal audience more consistently, which led to enrollments in my course."
Megan Naasz, CPA
acupuncturist
"Marissa always meets me where I am at and that makes working together effortless. We began working together when she helped me with branding and creating my marketing designs. From there, I felt Marissa really understood what I was going for and knew she would be an excellent fit for Social Media Marketing."
Kristin | The sunset healing collective
Parenting Coach & LCSW
"I've worked with people previously who had great ideas but the execution didn't meet my needs. When I started working with Marissa, in that first week, I felt like I found My Golden Ticket. Right from the get-go, she had ideas and produced results!"
nicole | leading with love parenting
Fractional COO
"I got exactly what I needed from our strategy session! You provided great practical ideas for translating past, current and future content into additional inbound streams. Plus more ideas and confidence to create more personal connections with my audience."
Rachel | upward acceleration
Systems, Ops, & Integration Specialist
"The Instagram Account Audit Marissa completed helped me clean up how I was showing up on my social accounts and it felt more aligned with how I'm showing up in my day-to-day work. I now have an Instagram that looks & feels aligned with a game plan of how to continually improve!"
BROOKE | project growth mode
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Sip On Content Marketing Insights
Pour yourself a cup of coffee & open your inbox every Wednesday morning for a new edition of the Content Pour-Over where you’ll learn how to show up and show off your impactful brand.